Take a look at
our new brand
By the Kwall team, March 4, 2019
As we look to enhance our overall design, we have made the decision to launch a new brand. Our old logo/look was great and a lot of fun to explore, yet we are here to explain why we decided to make a change.
We’ve created some fun and interesting designs - but without a sense of where we wanted to take our brand. So here we are. Our in-house design team, together with our close friends Aly Saxes from IrisPR and Casey Barthels, worked to create a new and more cohesive visual identity.
The brand uses a brighter color palette and a play on the columns found at traditional educational institutions. The symbol has a dynamic and upward trend that symbolizes the direction we want to push our partners towards.
We’d love to go on about our design thinking behind our new logo, but we understand you’re busy, so we won’t go there. Our purpose of this notice was to let you know about these changes so that you won’t be too surprised when our website and other materials look a little different.
In the next few months, you’ll see more changes to help better align our brand with this new direction.