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Advice, Web Development

4 Ways Marketing Automation Helps Higher Education Recruitment

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November 23, 2020

- Category : Advice, Web Development

- Tags : Advice, Announcement, Brand, Content Management Strategies

How marketing automation moves higher education leads through your recruitment marketing funnel faster   The challenge of moving leads through the marketing funnel can be daunting for any organization, even in the higher education space. Marketing automation can benefit your institution by helping to move those leads to action.    Moving leads along the path to becoming customers takes dynamic content delivered to the right people at the right time in a way they want to consume it.  Here are some of the ways marketing automation can benefit lead funnelsSEE DETAILS

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Advice

4 Top KPIs for Higher Education Websites and 3 Ways to Use Them

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November 23, 2020

- Category : Advice

- Tags : Advice, Announcement, Brand, Content Management Strategies

Types of key performance indicators your school needs to track to gauge current success and how to reach its goals   Key performance indicators (KPIs) can make or break your college or university. Every institution must identify the measurable results that lead to success in order to understand its performance. Yet, the sheer volume of KPIs available can make it tough to distinguish which ones will help your school reach its goals and stand out from the competition.      Top 4 KPIs for higher education   Higher ed isSEE DETAILS

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