ECI
- Art Direction
- Content Strategy
- Development
- Drupal
ECI, a leading provider of managed services and technology solutions for the investment management industry, approached KWALL with the aim of revitalizing their online presence. ECI needed to modernize its website, streamline navigation, and enhance its call-to-action strategy to better reflect its innovative approach and extensive service offerings.
Our Process
We conducted a thorough competitor analysis to identify industry trends and best practices, ensuring ECI’s website would stand out amidst its peers. Additionally, an in-depth review of website analytics provided valuable insights into user behavior and pain points, guiding our decisions for the redesign. Coupled with a UX heuristic analysis, we gained a deep understanding of the existing website’s strengths and areas for improvement.
Revitalized web presence
The completion of the ECI website redesign project marked a significant milestone in our collaboration. By modernizing the visual design, streamlining navigation, optimizing call-to-action strategies, and introducing modular components, we successfully achieved the project goals set forth by ECI.
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