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UX Web Design

Differentiate your school with a website that ticks all the right boxes, stands out from the pack, and celebrates your uniqueness  Key Takeaways: Many school websites look alike, with bland photography, taglines from the 1950s, poor color choices, and no sense of a cohesive identity Education is experiential, and you are selling the intangible – the most important impression is a brand identity that shows that what they will get is worth the investment Don’t overlook the importance of color in this equation A strong brand identity creates the credibilitySEE DETAILS

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UX Web Design

User experience (UX) considerations help ensure your prospects can navigate your website with ease and take your desired actions​   ​ Attracting and engaging leads with your web presence is one of the most important things you can do as a modern higher education institution. Prospective students head online when they want to research a college or university, and the interface and information design determine how long they’ll stick around.  A well-designed, appealing website accounts for both the user experience (UX) and the user interface (UI). This guide will walkSEE DETAILS

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UX Web Design

Want to improve student enrollment at your college or university? Here’s why you need to create student personas.  ​ ​ Student personas can make or break your digital marketing. They can help you to engage the right kind of students if you know how to use them correctly.    What is a student persona?   A student persona is a semi-fictional representation of your ideal student. When properly researched and executed, a persona can help you connect with the right student, at the right time.    Your student persona shouldSEE DETAILS

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UX Web Design

People are looking to higher-ed websites to answers all their college questions. These institutions must offer a user experience that meets their navigation, design, and mobile usability expectations.    ​   What are the main purpose and audience groups for your higher education site? These are two important pillars to establish when setting out to improve the user experience of your institution’s website.   Prospective students and their parents are probably the main audience group, and they have a list of questions they want to find answers to on eachSEE DETAILS

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UX Web Design, Web Development

 We get a lot of help during Ramp;D from a few familiar faces: Jane, Tim, Marie, Dylan, Mark, Gloria, Alan, Angie, and of course, office favorite, Yosef. Some of them are in high school looking at liberal arts colleges in Vermont, some of them are CSU alumni interested in giving back, then there are the faculty, and the parents, etc. But here’s the twist – these aren’t actual students, instructors or parents, they’re personas: hypothetical users of a product or service represented through a variety of made-up profiles.Personas have beenSEE DETAILS

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