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Advice, UX Web Design

Having a checklist or a systematic and standardized approach to tasks, procedures, or processes should not be limited only to high-stakes professions like nursing, aviation, and surgery. Applying a framework for your UX web strategy helps your student journey and has a direct impact on your enrollment, student retention, and reputation. At KWALL, we continually strive to improve the .EDU space and provide insights and solutions to the sometimes overcomplicated navigation maze that doesn’t reflect nor highlight the voice, branding, or capabilities of your institution.Use this checklist for the threeSEE DETAILS

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UX Research, UX Web Design

In our user research at KWALL we frequently engage with prospective students and we have observed a recurring trend that sheds light on the challenges of designing for Generation Z. Born between the mid-1990s and early 2010s, Generation Z is the first generation to grow up entirely in the digital age. As they enter higher education, their unique habits and characteristic traits have significant implications for web design, particularly in the admission journey and enrollment rates. We will explore the distinctive needs and pain points of Generation Z and howSEE DETAILS

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UX Web Design

In today’s dynamic digital landscape, responsive design has emerged as a catalyst for transforming user experiences across diverse industries. Whether it’s enrolling in a university program or ordering a pizza, responsive design plays a pivotal role in driving faster conversion rates and meeting user expectations. Together, we will unravel its mysterious influence on soaring enrollment rates at universities, the whimsical convenience of geo-based front-end targeting for expedient pizza delivery, and the spellbinding atomic design principles that breathe life into conversion-focused experiences. Furthermore, we will peer into the realm of user personaSEE DETAILS

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Accessibility, Advice, UX Web Design

As the education world navigates through the dynamic landscape of emerging trends and challenges, universities must adapt and find innovative ways to capture the hearts and minds of nontraditional students. One hyperbole that comes to mind when discussing this issue is comparing navigating a traditional website as a nontraditional student to finding one’s way through a dense jungle without any guidance or tools. It can be overwhelming and frustrating, ultimately leading to disengagement from the academic process altogether. These individuals, including part-time students, adult learners, first-generation college-goers, veterans, working professionals,SEE DETAILS

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UX Research, UX Web Design

What does information Architecture do?Information Architecture is the science that organizes and classifies digital information so site visitors can find and use it without frustration. At its core, it helps classify content in a clear and understandable way so that users can easily understand the relations between the content, finding information with less effort on your website navigation.Where do I start?Like all aspects of User Experience, start with understanding the user and their context and point of view. User research is part of the core of Information Architecture. When weSEE DETAILS

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Content Management, UX Web Design
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UX Web Design

Differentiate your school with a website that ticks all the right boxes, stands out from the pack, and celebrates your uniqueness  Key Takeaways: Many school websites look alike, with bland photography, taglines from the 1950s, poor color choices, and no sense of a cohesive identity Education is experiential, and you are selling the intangible – the most important impression is a brand identity that shows that what they will get is worth the investment Don’t overlook the importance of color in this equation A strong brand identity creates the credibilitySEE DETAILS

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UX Web Design

User experience (UX) considerations help ensure your prospects can navigate your website with ease and take your desired actions​   ​ Attracting and engaging leads with your web presence is one of the most important things you can do as a modern higher education institution. Prospective students head online when they want to research a college or university, and the interface and information design determine how long they’ll stick around.  A well-designed, appealing website accounts for both the user experience (UX) and the user interface (UI). This guide will walkSEE DETAILS

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UX Web Design

Want to improve student enrollment at your college or university? Here’s why you need to create student personas.  ​ ​ Student personas can make or break your digital marketing. They can help you to engage the right kind of students if you know how to use them correctly.    What is a student persona?   A student persona is a semi-fictional representation of your ideal student. When properly researched and executed, a persona can help you connect with the right student, at the right time.    Your student persona shouldSEE DETAILS

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UX Web Design

People are looking to higher-ed websites to answers all their college questions. These institutions must offer a user experience that meets their navigation, design, and mobile usability expectations.    ​   What are the main purpose and audience groups for your higher education site? These are two important pillars to establish when setting out to improve the user experience of your institution’s website.   Prospective students and their parents are probably the main audience group, and they have a list of questions they want to find answers to on eachSEE DETAILS

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