AI Services · 04 · Discovery

AI-Ready Content (GEO). Quotable by ChatGPT, Perplexity, Gemini, and Google’s AI Overviews.

Generative Engine Optimization is real, measurable, and changing how prospective students and citizens find institutions. We ship llms.txt, schema markup, semantic content models, editorial guidelines, and the analytics to prove your content is being cited.

What we ship

Five things that make AI engines actually quote you.

01 · LLMS.TXT

llms.txt + sitemap for AI

The emerging robots.txt-equivalent for language models. We publish, validate, and version it so models know which of your pages are the canonical sources.

02 · SCHEMA

Schema markup that maps to your content model

Organization, Course, Program, Person, Event, FAQ, Article. We map your CMS taxonomy to schema.org so AI engines understand structure.

03 · CONTENT MODELS

Semantic content models

Structured fields the models can actually parse. Facts separated from prose; sources cited inline.

04 · GUIDELINES

Editorial guidelines

Heading hygiene, paragraph length, factual density, internal linking patterns: the things humans and LLMs both reward.

05 · ANALYTICS

AI-citation tracking

Custom GA4 events for AI referrers, Perplexity API checks, ChatGPT browse-tool referrals. You see when your content is quoted, and where.

On the work beneath the work

Our work with KWALL isn’t just a CMS change. It’s been a capability change: components, accessible markup, and authoring that delivers quality by default.

Rebecka Hall

Executive Director, Web Innovation & Strategy

Old Dominion University

Made it to the bottom? You’re our kind of person.

Two ways from here. Skim the work and see if we’d be a fit, or send a quick note through the form. The founder reads them.

p.s. we will respond. by Tuesday at the latest.